About · Baixian Trade

Six decades. Three oceans.

Operating the Southwest Atlantic since 1980 — predating UNCLOS entry-into-force, the FICZ regulatory regime, and most counterparties active in the basin today.

Baixian Trade is the global trading arm of Baixian Group (百鮮集團), a Greater China seafood corporation incorporated in 1985 with continuous operations dating to 1965. The trading arm centres on cephalopods, Pacific pelagic species, and selected demersal finfish — sourced through a contract-fleet network across Taiwan and mainland China and processed through Group facilities in Kaohsiung and Fuzhou.

Operational scope
FAO MAJOR FISHING AREAS
7FAO areas
Institutional summary

What distinguishes us.

Three structural facts. Verifiable, dated, operational — the basis on which counterparties evaluate institutional substance.

Six·decades
Continuity
1965 · Founding
1985 · Incorporation
1980 · SW Atlantic operations
2014 · Fishery exit
2026 · Three-flow trading model

Continuous operations through the Plaza Accord, the Asian Financial Crisis, the FICZ regime change, the 2008 GFC, and the post-COVID seafood-trade reset. Same corporate structure, same ownership group throughout.

Three·oceans
Scope
SW Atlantic · Pacific · Indian
FAO 41 · 51 · 57 · 61 · 67 · 71 · 87
30+ contract vessels annually
~50,000 MT annual trade volume
30+ destination markets

Operations span the SW Atlantic squid grounds, Pacific pelagic and cephalopod fisheries, and Indian Ocean coverage — sourced through Taiwan and mainland China origin streams.

Vertical·depth
Integration
Sourcing → contract fleet
Processing → BXTW-FAC-1 · BXGC-FAC-3
Cold storage → BXTW-FAC-2 · BXGC-FAC-3
Cold-chain capacity → ~40,000 MT
Cross-strait · TW + Fujian footprint

Asset-heavy across two Kaohsiung facilities (BXTW-FAC-1 processing, BXTW-FAC-2 cold storage) and the Fuzhou Mawei facility BXGC-FAC-3 (co-located processing and cold-chain units), with administrative offices in Fuzhou, Shanghai, and Shenyang. The execution chain sits inside one corporate group.

Heritage

Six decades of operational record.

Six decades of investment decisions, fleet commissioning, and facility construction — from a NT$2,000 market stall in 1965 to a NT$480M deep-water fleet by 1983 to a cross-strait processing and cold-chain footprint today.

The corporate history wall at Baixian Group's Linsen Road headquarters in Kaohsiung.
Linsen HQ · Corporate history wall
Era I · 1965 — 1986

Founding and distant-water expansion.

From a single Penghu market stall in 1965 to a four-vessel SW Atlantic fleet by 1983. The era takes the firm from a market-stall operator to a Taiwan-flag distant-water principal — eight vessels commissioned, five operating entities founded, oceanic footprint established years before UNCLOS came into force.

NT$480M+ ~US$12.5M at period rates Fleet capital · 1980—1983
8 Distant-water vessels commissioned
5 Operating entities founded
1980 SW Atlantic operations begin
1965 Founding

Founding operations begin in Penghu.

A stall is established at the Penghu Magong fish market with starting capital of NT$2,000, trading fresh and frozen Pacific seafood across Taiwan domestic and early Japan-bound export channels.

1968 — 1970 Channel innovation

Brokerage and re-export channels established.

An agent-of-foreign-fishery model is pioneered in Penghu — discharge handling and onward sale of foreign-flag vessel catches into Taiwan domestic and onward-export channels, plus mainland-Taiwan logistics flows. By 1970, the firm holds a leading mid-tier wholesale position in the Penghu market.

1971 Distant-waterCapital · NT$23M

Yu Long (玉隆) and Fei Teng (飛騰) Distant-Water Fisheries founded.

Two FRP-hulled distant-water shrimp trawlers commissioned for South-East Asian operations through Yu Long Distant-Water Fishery Company and Fei Teng Distant-Water Fishery Company. Total capital invested at the time: NT$23M.

Distant-water vessels at Kaohsiung port — early 1970s.
Distant-water fleet · Kaohsiung port · early 1970s
1973 Headquarters

Operational headquarters relocated to Kaohsiung.

Strategic relocation to Taiwan's largest commercial port and distant-water fishery hub. Kaohsiung remains the group headquarters today.

1974 Cold-chainCapital · NT$30M

Nan Chiao Frozen Foods Co. (南喬冷凍食品) established.

NT$30M investment in processing and storage capacity. Two product lines launched: small-grade whole squid for Europe (primarily Greece-bound), and packed frozen large shrimp for Taiwan domestic wholesale. The "frozen-then-traded" model that becomes the firm's vertical-integration moat first emerges here.

1975 Trading

3,000-MT reefer vessel chartered.

A 3,000-MT refrigerated transport vessel was leased privately for two years for at-sea bulk frozen-fish-and-shrimp trading.

1976 FleetCapital · NT$20M

Te Wang Fishery (德旺漁業) — gillnet vessels commissioned.

Two vessels — Te Wang No.1 (德旺一號) and Te Wang No.2 (德旺二號) — commissioned for gillnet operations in South-East Asian grounds. Total capital investment: NT$20M.

1977 Channel · Industry first

Nan Chiao Co., Ltd. (南喬股份) established for Japan-bound shrimp.

Established three processing and storage facilities for processing of farmed grass shrimp (草蝦) and sea-caught shrimp (海大蝦) for export to Japan via Tsujino and other Japanese trading houses. The firm becomes the first Taiwan operator to systematically export frozen shrimp into the Japanese market, growing to hold near-total share of Japan-bound frozen shrimp exports from Taiwan and introducing frozen shrimp into shabu-shabu and other Japanese foodservice channels at industrial scale for the first time.

Chian-Der No.1 at her christening — bunting strung from mast to bow. CHIANN DER NO.1 · 1980
1980 Distant-water · SW Atlantic begins

Chian-Der No.1 (憲德一號) commissioned.

First vessel of Chian-Der Distant-Water Fisheries (憲德遠洋漁業), the firm's deep-water arm. Falkland Islands and Argentine shelf grounds enter the operational footprint, predating the FICZ regulatory regime (1986) and UNCLOS entry-into-force (1994).

Vessel classTuna longliner (鮪釣)
Displacement450 MT
Total investmentNT$60M~US$1.7M
Chian-Der No.3 (left) and sister hull at twin shipyard launch. CHIANN DER NO.3 · 1981
1981 Squid jigger · Twice the displacement

Chian-Der No.3 (憲德三號) — 900-MT squid jigger.

Twice the displacement of No.1, with full transition to Illex argentinus jigging operations in the SW Atlantic. Sister hull launched alongside in the same shipyard cycle — visible in the launch photograph.

Vessel classSquid jigger (魷釣)
Displacement900 MT
Total investmentNT$140M~US$3.8M
Chian-Der No.101 at the shipyard — bow registration 077-0082 visible. CHIAN DER NO.101 · 1982
1982 Dual-mode · Tuna + squid

Chian-Der No.101 (憲德101號) commissioned.

An 800-MT vessel built for combined tuna-longline and squid-jigging operations — a dual-capability hull configuration unusual for the period. Operated five voyages across the SW Atlantic and Japanese northern waters before being divested into mainland operations.

Vessel classTuna longliner + squid jigger
Displacement800 MT
Total investmentNT$120M~US$3.1M
Industry first
Squid-jigger A-frame gantry on the foredeck, characteristic of Atlantic Illex jiggers. SQUID-JIGGER GANTRY · ATLANTIC OPERATIONS · 1983
1983 First TW-flag 1,000-MT-class squid jigger

Te Yi No.1 (德益一號) — 1,000-MT-class squid jigger.

The firm becomes the first Taiwan operator to commission a 1,000-MT-class distant-water squid jigger. The vessel deploys to the SW Atlantic squid grounds, marking the firm's full transition into industrial-scale Illex argentinus operations and setting a class benchmark Taiwan-flag operators followed for years.

Vessel classSquid jigger (魷釣)
Displacement1,000 MT · industry first
Total investmentNT$160M~US$4.0M
1986 Operational continuity

SW Atlantic fleet operations continue through period of regulatory regime change.

The Falkland Islands Conservation Zone (FICZ) regulatory regime is established. The firm's operational footprint, continuous in the basin since 1980, predates the FICZ regime — and predates most counterparties active in the basin today.

Crew on deck of a distant-water vessel returning to port, mid-1980s.
Distant-water vessel · returning to port · mid-1980s
Era II · 1988 — 2004

Brand and vertical integration.

The firm transitions from fishery operator to a fully integrated trading and processing entity. The Baixianwu brand consolidates the operating model that becomes the structural moat: sourcing → processing → cold chain → trade execution as a single coordinated chain. By 2004, the firm has commissioned two Kaohsiung facilities and turned cold-storage scale into pricing leverage in the squid category.

NT$327M+ ~US$10M at period rates Taiwan asset capital · 1994—2004
2 Plants commissioned in Kaohsiung
2 Industry firsts
2000 Mainland presence established
1988 Brand · Industry first

Baixianwu (百鮮屋) brand established. Vertical integration model formalised.

The firm transitions from a fishery-focused operator to a fully integrated trading and processing entity. The model — sourcing → processing → cold chain → trade execution as a single coordinated chain (整合一條龍式) — is industry-first in the Taiwan seafood trade and becomes the structural moat that defines competitive position from this point on. The fish-themed Baixianwu mark remains the visual anchor of the corporate identity to the present.

Baixianwu brand mark — fish silhouette logo.
百鮮屋 · Baixianwu Fish-themed mark
Established 1988
1990 Methodology · Industry first

Tail-count grading methodology established for Illex argentinus.

Tail-count specification grading anchored the industry reference for Japan-bound exports, then propagated across the global cephalopod trade — and remains the standard grading methodology for Illex argentinus and adjacent species today.

Tail-count squid grading — operations bench.
Tail-count squid grading · 1990
1992 Trade entity

Yen Jing International Pty. Ltd. (源進國際有限公司) established.

Dedicated import–export entity formed to deepen channel capacity for distant-water fishery and processed-product flows.

1994 IncorporationCapital · NT$20M

Bai Xian Wu Enterprise Co., Ltd. (百鮮屋股份有限公司) formally incorporated.

Trading and processing operations consolidated under a single corporate structure. NT$20M capital investment processing and storage capacity for production of squid cleaned tubes, squid rings, and prepared foods lines including the abalone-flavored squid slices (鮑味片).

2000 Mainland presence

Fuzhou Baixianwu Frozen Foods Co., Ltd. (福州百鮮屋冷凍食品有限公司) established.

First mainland China operational base. Activity lines: frozen-squid processing for domestic mainland and re-export, squid dry-product processing for export, and 2,000-MT bonded cold-storage capacity for trading.

2003 Plant · BXTW-FAC-1Capital · NT$105M

Bai Xian Seafood Corporation (百鮮實業股份有限公司) established at Kaohsiung Qianzhen.

A NT$105M investment in facility with automated processing equipment and refrigeration systems. The Qianzhen site becomes BXTW-FAC-1, the present-day primary processing facility for the Baixian Taiwan business group.

2004 Cold-chain · BXTW-FAC-2Capital · NT$202.5M

Yen Jing International Cold Storage commissioned. Pricing leverage created.

Combined investment of NT$202.5M. The storage facility becomes BXTW-FAC-2. Critically, the scale of bonded storage allows in-season bulk procurement at the catch peak, lowering unit cost and creating pricing leverage in the squid category — the firm transitions from price-taker to category price-setter.

Era III · 2005 — Present

Mainland depth, global reach.

A two-phase Fuzhou facility programme deploying ~RMB ¥85M of capital across 31,960 m² of co-located processing and cold-chain capacity, including the first customs-bonded cold-chain warehouse in the Fujian Free Trade Zone. The firm exits owned distant-water operations by 2014, transitioning to a contract-fleet structure as the asset base shifts upstream-to-downstream. By 2026, the present-day three-flow operating model and in-house research function are formalised.

RMB ¥85M ~US$13M at period rates Mainland capital · 2005—2021
31,960 Fuzhou floor area built
~40,000MT Cold-storage capacity
30+ Contract vessels annually
2005 Mainland subsidiary · Land bank

Baixian Food (Fujian) Co., Ltd. (百鮮食品(福建)有限公司) established.

Formal mainland China subsidiary. Strategic land acquisition: 40 Chinese mu (~2.67 Hectares) of industrial land at the Changan Investment Zone, Fuzhou.

2007 — 2014 Phase 1 build-outCapital · RMB ¥45M

BXGC-FAC-3 first-phase facility completed and progressively expanded.

No. 7 Chang Fa Rd., Fuzhou Mawei. Initial RC-structure construction 2007–2009: main processing workshop, ammonia refrigeration room, boiler facility, ancillary buildings, and on-site dormitory totalling 11,200 m², plus 2,000 m² of low-temperature cold storage. Subsequent expansions in 2010 (340 m² steel-frame second-floor unit) and 2014 (1,400 m² three-storey reserve unit, plus wastewater treatment expansion to 1,000 MT/day). Total Phase 1 floor area: 15,840 m² / 4,800 ping at RMB ¥45M cumulative investment.

BXGC-FAC-3 Phase 1 facility exterior — Fuzhou Mawei.
BXGC-FAC-3 · Phase 1 · Fuzhou Mawei
2013 Cold-chain · Bonded zone

Customs-bonded cold-chain capacity established.

Includes the first customs cold-chain bonded warehouse in the Fujian Free Trade Zone (Fuzhou area). The firm establishes itself among the leading global operators in Cololabis saira (Pacific saury) and selected cephalopod markets.

2014 Sourcing model transition

Wholly-owned distant-water fishery operations exited.

Sourcing transitions to a contract-fleet structure with thirty-plus vessels annually across Taiwan and mainland China origin streams. The asset-heavy capability shifts upstream-to-downstream — fleet ownership exited, processing and cold-chain assets retained and expanded.

2015 — 2017 Phase 2 cold chainCapital · RMB ¥40M

BXGC-FAC-3 Phase 2 cold-chain (Building #5) completed.

Dedicated cold-chain expansion: 8,400 m² of low-temperature cold storage with full racking and material-handling systems, plus 7,070 m² of administrative offices, pallet bays, and machinery rooms. Total Phase 2 floor area: 15,470 m² / 4,700 ping at RMB ¥40M investment. Cumulative built-out floor area at BXGC-FAC-3 reaches 31,960 m² (~9,668 ping).

2017 Systems

Warehouse Management System (WMS) deployed at Fuzhou.

Cold-chain operations integrated under structured digital inventory tracking — full lot-traceability and real-time bonded-zone reconciliation.

2021 ThroughputCapital · RMB ¥4M

Fuzhou loading-platform expansion completed.

Additional 650 m² loading platform with capacity for 15 simultaneous container-truck spaces. Inbound-outbound throughput accelerated; multi-truck simultaneous handling enabled.

2025 Sixtieth anniversary

Sixtieth year of continuous operations.

Continuous operation since 1965, across the founding region (Penghu), the Taiwan operational base (Kaohsiung), and the present-day mainland operations (Fuzhou, Shanghai, Shenyang).

Sixtieth anniversary commemoration — Baixian Group.
Sixtieth anniversary · Baixian Group · 2025
2026 Operating model · CRSD formalised

Three-flow operational model in present form.

Export flows to international buyers; import flows into BXGC and BXTW for sister-group processing, distribution, and re-export; and third-party intermediation flows. The Commodity Research & Strategy Division (BX-TRADE-CRS) is formalised as the in-house publication function.

Pioneering record

Industry firsts the firm carried into the trade.

Four institutional firsts — channel, fleet, methodology, and structural integration — that have shaped the firm's competitive position across six decades.

First · 01
1977
Channel

First Taiwan operator to systematically export frozen shrimp into Japan.

Through Nan Chiao Co., Ltd., the firm grew to hold near-total share of Japan-bound frozen shrimp exports from Taiwan and introduced frozen shrimp into shabu-shabu hotpot and other Japanese foodservice channels at industrial scale for the first time.

First · 02
1983
Fleet

First Taiwan-flag 1,000-MT-class distant-water squid jigger.

Te Yi No.1 (德益一號) marks the firm's full transition into industrial-scale Illex argentinus jigging in the SW Atlantic — and the first time a Taiwan operator commissioned a vessel of this class for the fishery.

First · 03
1990
Methodology

Tail-count grading methodology established for Illex argentinus.

Tail-count specification grading became the industry reference for the Japanese market segment. The firm's grading discipline travelled from this point into the broader Pacific cephalopod trade.

First · 04
1988
Structure

Industry-first vertical integration across the Taiwan seafood trade.

With the Baixianwu brand, the firm formalised a single coordinated chain — sourcing through contract-fleet, processing through owned plants, cold-chain through owned warehousing, and trade execution through an in-house desk. The structural moat the firm operates from today was set in this year.

Operational footprint

Facilities and offices.

Two processing facilities, two dedicated cold-storage facilities, ~40,000 MT total capacity across Baixian Group — supported by administrative offices in Fuzhou, Shanghai, Shenyang, and the Kaohsiung headquarters.

Cross-strait footprint
Plant Office
Processing
BXTW-FAC-1 processing facility exterior — Bai Xian Vu Enterprise Co., Ltd., Kaohsiung Qianzhen.
BXTW-FAC-1 · Kaohsiung Qianzhen

Processing facility

Primary processing operations for the Taiwan business group. Bai Xian Seafood Corporation (百鮮實業股份有限公司).
HACCP 7FH0043 EU listed TFDA HACCP
BXGC-FAC-3 processing unit — Baixian Food (Fujian) Co., Ltd., Fuzhou Mawei.
BXGC-FAC-3 · Fuzhou Mawei

Processing facility

Primary processing operations for the Baixian Greater China business group. Baixian Food (Fujian) Co., Ltd. (百鮮食品(福建)有限公司). The processing unit at the BXGC-FAC-3 facility, co-located with the cold-chain unit on the same Mawei industrial site.
HACCP 3500/02246 EU listed GACC
Cold storage
BXGC-FAC-3 — Baixian Strait Intelligent Cold Chain Logistics Center, Fuzhou Mawei.
BXGC-FAC-3 · Fuzhou Mawei

Baixian Strait Intelligent Cold Chain Logistics Center

Dedicated cold-chain capacity for the Baixian Greater China business group. Includes the first customs cold-chain bonded warehouse in the Fujian Free Trade Zone Fuzhou area. The cold-chain unit at the BXGC-FAC-3 facility, co-located with the processing unit on the same Mawei industrial site.
HACCP 3500/02246 EU listed GACC
BXTW-FAC-2 cold storage facility — Yen Jing International Pty. Ltd., Kaohsiung Xiaogang.
BXTW-FAC-2 · Kaohsiung Xiaogang

Cold storage facility

Dedicated cold-storage capacity for the Baixian Taiwan business group. Approximately 10,000 MT capacity.
HACCP 7WH0001 EU listed TFDA HACCP
Group cold storage capacity
~40,000MT total
~30,000 MT · BXGC-FAC-3 Fuzhou (~5,000 MT bonded)
~10,000 MT · BXTW-FAC-2 Kaohsiung Xiaogang
Headquarters & offices
Baixian Group headquarters exterior — Linsen Road, Kaohsiung.
Headquarters · Linsen Road, Kaohsiung

Baixian Trade · Global Trade Business Group

Group headquarters and the trade team's operational base. Co-located with Baixian Group corporate functions.
Fuzhou
BXGC · co-located with FAC-3
Shanghai
BXGC · Eastern China
Shenyang
BXGC · Northeastern China
Taipei · Taichung
BXTW · Taiwan satellite
Research capability

Commodity Research & Strategy.

The Commodity Research & Strategy Division (BX-TRADE-CRS) produces published research on the commodities our team operates. The division covers species-level catch dynamics, regulatory developments across the FAO areas where we source, and quarterly outlooks for buyers and counterparties.

Output is signed under the divisional byline and made available on the Insights portal in English and Traditional Chinese, with structured notes on methodology and source citations.

Leadership

Senior leadership.

Three principals direct Baixian Trade — across trade execution, commodity research, and trade administration.

Jeff Huang
Senior Vice President
Global Trade Business Group
Capacity The senior anchor of Baixian Trade and the Group's trade principal. Direct oversight of strategic counterparty relationships.
Amber Yen
Vice President
Global Trade Business Group
Division Head of Trade Administration. Operational direction of trade-execution workflows, documentation, and counterparty administration across the firm's three flows.
Oscar Yen
Vice President
Global Trade Business Group
Division Head of Trade & Commodity Research. Oversees trade-desk operations and the Commodity Research & Strategy Division (BX-TRADE-CRS).

Additional operating responsibilities include the Kaohsiung Qianzhen processing facility (BXTW-FAC-1), the Group's property development arm (BX-LAND), and the Baixian Automation Initiative — developing next-generation automated processing lines and the Group's fourth processing facility (BXTW-FAC-FUTURE).
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